Visual materials are crucial for brands. They help give your website and branding materials a professional, slick feel and put faces and distinctive logos to the name of your company.
Getting this right can be a big boost for your business, and a good corporate photographer can be the perfect way to do that. The difference between amateur and professional photography can have an enormous impact on the way your business is perceived.
Why Corporate Photography Is Important
- It allows you to showcase your brand and facilities, especially if you welcome customers inside regularly.
- You can add photos to social media posts, blog articles, emails, and more. Articles with relevant images get 94% more views than those without, and images on Facebook get 352% more engagement than text-only posts.
- Well-done corporate photos, wherever they’re used, give your brand a professional, trustworthy appearance. It immediately looks like you’ve invested in your brand.
How I Do It
Over my years of experience doing corporate photography in Mackay, Airlie Beach, and more, I’ve learned how to get the best results for my clients. Here’s how:
- I get to know your brand in-depth, figuring out what you stand for, what your goals are, and who your customers are
- I’ll decide how to best reflect that brand persona with images, and take photos that reflect the core of what your company is about
- I’ll work with you to make sure we’re presenting your company in the best light possible, aligned with your mission, values, and goals